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The success of a Digital Asset Management system is not reliant on the features of the product alone. Most firms will face data migration or asset digitisation to ingest assets into their Digital Asset Management solution.

Often, integration with existing business systems will be required to reduce administrative workload or improve the return on investment from the related applications, whilst ongoing training initiatives equip users with the key skills needed to get the most from their digital asset management system - all of which better ensures user satisfaction and buy-in, the truest measure of success.

Our comprehensive package of asset management services can support your Digital Asset Management solution in the following ways:

• Editorial & Library Management
• Controlled Vocabulary & Taxonomy Design
• Asset Digitisation
• Media Production
• Data Migration

 

Editorial & Library Management

Video Synopses
Video synopses are useful for videos which are long in duration or videos which have not been digitised. As preparation of synopses can be time consuming and management intensive if carried out in-house or using ad-hoc freelance support, Daydream provides professional synopses production services to relieve managerial pressures and ensure that the style and tone is consistent throughout.

Keywording & Cataloguing
If assets aren't catalogued and tagged correctly, they won't be found. This erodes the ROI that your investment into a Digital Asset Management system can generate. To ensure your assets are properly catalogued with relevant metadata our experienced researchers, briefed in the unique characteristics of your business, will consistently and quickly catalogue your assets. Our network of researchers, will ensure that metadata is correctly and consistently applied so your users always find what they are looking for.

Library Management
If you planned to establish an in-house library of digital assets, but the administrative work involved to launch and maintain the library has stalled progress, Daydream can provide outsourced media library management services to assist. In combination with our FocusOPEN Digital Asset Management solution, our media asset services team, we can establish an asset library on behalf of your organisation.

Benefits include:

• Fast Turnaround: Get your media library up and running in weeks, not months
  
• Specialist Support: Dedicated, skilled staff will do complex or laborious work
  
• 'Hands-Free': Avoid hiring new employees or managing ad-hoc freelancers
  
• Cost Saving: Take advantage of on-going support and training discounts offered

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Controlled Vocabulary & Taxonomy Design

The design of controlled vocabularies and taxonomies must reflect the nature of your business for meaningful results to be returned to users in searches. Too often, Digital Asset Management systems are designed with generic data hierarchies based on the media rather than the unique characteristics of organisation.

As such, searches yield fewer relevant results as users will expect assets to be related to their business, (for example; business units, departments, projects or clients). Our data specialists will work with key stakeholders to better ensure that the data hierarchies proposed reflect the nature of business, resulting in a system which is relevant to its user base and which promotes user satisfaction and buy-in.

For more information about controlled vocabulary and taxonomy design, read our article "Designing a Controlled Vocabulary for use with Brand Asset Libraries".

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Asset Digitisation

Daydream recognise that some organisations may not yet have digitised all assets they wish to make available via a Digital Asset Management system. Although FocusOPEN can manage physical as well as digitised assets (for example, photographic transparencies) we can also provide complete digitisation services for all analogue photographic and audiovisual assets.

Photographic Scanning
If you still have a large volume of physical assets such as films/transparencies (for example, 35mm, 5"x4" or 10"x8") we can provide drum scanning services. Output can be CMYK or RGB format. Scans are initially stored as uncompressed high resolution 300 dpi TIFF files. Each consumes around 50MB disk space. A JPEG file is rendered from this original to provide a more manageable 2-5MB file that is usable for print and can be used ingested into a Digital Asset Management system such as FocusOPEN.

Audiovisual Digitisation
We can arrange for AV analogue assets to be digitised. We have hardware and software systems to transfer these common formats to digital video:

• Film (8/16/32mm)
• Beta SP & Beta Max
• U-matic
• Hi-8 & Video 8
• VHS & S-VHS

The resulting output can be any of the common digital video formats such as MPEG, AVI, WMV, QuickTime or VOB files for DVD distribution. In addition, FLV previews can be generated for Digital Asset Management systems that support the format (such as FocusOPEN) or for use on web sites. Read our report, "Digital Video Asset Hosting With FocusOPEN", for more information.

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Media Production

Some media assets require further production before they are suitable to distribute to end users. To support your digital asset library, Daydream offers the following types of media production services:

• Batch Operations
  The automated production of a high-volume of media assets.
  (For example, conversion into specialist or contemporary formats).
  


• Specialist Format Conversion
  The transfer of media assets into more obscure formats for specialist use.
  


• Legacy Format Conversion
  The transfer of media assets from obsolete formats into modern equivalents.
  


• Photo Retouching
  Extend the lifetime of photographic assets with retouching services.
  


• Video & Audio Editing
  Amend audiovisual assets with video and audio editing services.

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Data Migration

A significant issue for companies replacing a legacy digital, analogue or physical asset management system is the transfer of assets and their related metadata from the old to the new system, without losing data and/or incurring substantial re-entry costs. To ensure the smooth migration of assets, we have developed our own in-house methodology, an approach refined over many years of real-world experience working with our clients' valuable data, in which we place data safety and risk minimisation at the core.

Data Formats Supported
Daydream has extensive experience across a wide range of current and legacy databases, formats and other systems, for example:

Access	DBF	Portfolio
ACDSee	EXIF	Postgres
AMF	Filemaker	RSS
Aplus	FoxPro	Sage Line 50
AS/400	Informix	SAP
ASCII Text	Interbase	SOAP
Baan	IPTC	SQL Server
Binary/packed data	ISAM	ThinkDigital
Canto Cumulus	iView	V12
Capture	JD Edwards	Valentina
Clipper	MySQL	WSDL
CSV	Omnis	XML
DataEase	Oracle	XMP
DB2	PhotoMechanic

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For further information on Daydream's related asset management services, email info@daydream.co.uk or telephone us on: +44 (0)20 7096 1471.

Digital Asset Management Solutions: Find Out More

 

© Daydream 1995- - All Rights Reserved
Digital Asset Management Software, Services and Solutions
Daydream Interactive Ltd t/a Daydream - UK Company Number: 3453913
Registered Office: Linton House - 164-180 Union Street - LONDON - SE1 0LH - United Kingdom
TEL: +44(0)20 7096 1471 - FAX: +44(0)20 7117 1636 - EMAIL: info@daydream.co.uk