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The success of a Digital Asset Management system is not reliant
on the features of the product alone. Most firms will face data
migration or asset digitisation
to ingest assets into their Digital Asset Management solution.
Often, integration with existing business systems will be required to reduce administrative workload or improve the return on investment from the related applications, whilst ongoing training initiatives equip users with the key skills needed to get the most from their digital asset management system - all of which better ensures user satisfaction and buy-in, the truest measure of success.
Our comprehensive package of asset management services can support your Digital Asset Management solution in the following ways:
Editorial & Library Management
Video Synopses
Video synopses are useful for videos which are long in duration
or videos which have not been digitised. As preparation of synopses can be time consuming and management intensive
if carried out in-house or using ad-hoc freelance support, Daydream provides professional synopses
production services to relieve managerial pressures and ensure that the style and tone is consistent throughout.
Keywording & Cataloguing
If assets aren't catalogued and tagged correctly, they won't
be found. This erodes the ROI that your investment into a Digital
Asset Management system can generate. To ensure your assets are
properly catalogued with relevant metadata our experienced researchers,
briefed in the unique characteristics of your business, will consistently
and quickly catalogue your assets. Our network of researchers, will
ensure that metadata is correctly and consistently applied so your users
always find what they are looking for.
Library Management
If you planned to establish an in-house library of digital assets,
but the administrative work involved to launch and maintain the library
has stalled progress, Daydream can provide outsourced media library
management services to assist. In combination with our
FocusOPEN Digital Asset Management solution, our media asset services
team, we can establish an asset library on behalf of your organisation.
Controlled Vocabulary & Taxonomy Design
The design of controlled vocabularies and taxonomies must reflect the nature of your business for meaningful results to be returned to users in searches. Too often, Digital Asset Management systems are designed with generic data hierarchies based on the media rather than the unique characteristics of organisation.
As such, searches yield fewer relevant results as users will expect assets to be related to their business, (for example; business units, departments, projects or clients). Our data specialists will work with key stakeholders to better ensure that the data hierarchies proposed reflect the nature of business, resulting in a system which is relevant to its user base and which promotes user satisfaction and buy-in.
For more information about controlled vocabulary and taxonomy design, read our article "Designing a Controlled Vocabulary for use with Brand Asset Libraries".
Data Migration
A significant issue for companies replacing a legacy digital, analogue or physical asset management system is the transfer of assets and their related metadata from the old to the new system, without losing data and/or incurring substantial re-entry costs. To ensure the smooth migration of assets, we have developed our own in-house methodology, an approach refined over many years of real-world experience working with our clients' valuable data, in which we place data safety and risk minimisation at the core.
Data Formats Supported
Daydream has extensive experience across a wide range of current and
legacy databases, formats and other systems, for example:
| Access | DBF | Portfolio |
| ACDSee | EXIF | Postgres |
| AMF | Filemaker | RSS |
| Aplus | FoxPro | Sage Line 50 |
| AS/400 | Informix | SAP |
| ASCII Text | Interbase | SOAP |
| Baan | IPTC | SQL Server |
| Binary/packed data | ISAM | ThinkDigital |
| Canto Cumulus | iView | V12 |
| Capture | JD Edwards | Valentina |
| Clipper | MySQL | WSDL |
| CSV | Omnis | XML |
| DataEase | Oracle | XMP |
| DB2 | PhotoMechanic |
For further information on Daydream's related asset management services, email info@daydream.co.uk or telephone us on: +44 (0)20 7096 1471.
Digital Asset Management Solutions: Find Out More
An introductory article explaining the basic concepts of Digital Asset Management and Daydream's methodology for implementation.
View the article
Practical advice for IT professionals tasked with advising colleagues about DAM systems. Covers issues from systems integration to infrastucture requirements for Digital Asset Management. This report is more suitable for those with IT management and technical expertise.
Request the report
Strategies for optimising metadata with marketing based DAM systems.
Request the paper
An in-depth glossary covering common terminology used in the field of Digital Asset Management.
View the glossary
Managers are invited to consider 12 crucial points that will determine the success or failure of a web video archive. If your digital library includes video, this report should offer some useful pointers.
Request now
This paper gives marketing managers clear guidance about what to look for in an enterprise Brand Asset Management or Digital Asset Management system. Straightforward, non-technical advice with do's and dont's is provided to help explain the key decisions that need to be made.
Read more about Corporate Media Libraries
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Digital Asset Management Software, Services and Solutions
FocusOPEN Digital Asset Manager ™ is a Trademark of Daydream Interactive Limited
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TEL: +44(0)20 7096 1471 - EMAIL: info at daydream.co.uk - TWITTER: twitter.com/daydreamuk