Digital Asset Management:
Corporate Media Libraries For Marketing Managers

Practical advice for marketing departments planning to use Digital Asset Management tools to establish an in-house media library of digital assets such as video, images, Word, PowerPoint, PDF or Artwork/Print files. This report explains the key characteristics of solutions suitable for medium to large size organisations and the techniques for setting up and managing the library sucessfully.

In this 22 page report, topics include:

The challenges of setting up company media libraries - and the solutions.
Why you need a single repository for all digital media assets.
Why you should choose a system designed for the unique needs of your business.
How to avoid being shoe-horned into a solution that doesn't work for you.
Using digital asset management solutions to help you avoid copyright blunders.
How to get the most out of your IT/IS department when implementing a library.
Using DAM to reduce damage to your brand from out of date collateral.
Using digital asset management to quickly generate new collateral.

As well as this report, readers may be interested in Digital Asset Management: An Introduction For Marketing Managers also.

Digital Asset Management: Corporate Media Libraries For Marketing Managers
© Daydream (2011)

Request now >>

To request this report, you must register and provide a valid e-mail address where the report can be sent to. If you have not registered before, you will be prompted to do so when you click on the link above. If your details have changed, re-register here to change them. All requests for reports are verified before dispatch.

To find out more about Daydream and our services e-mail: press@daydream.co.uk or telephone us on +44 (0)20 7096 1471.

© Daydream 1995-2012 - All Rights Reserved
Digital Asset Management Software, Services and Solutions
FocusOPEN Digital Asset Manager ™ is a Trademark of Daydream Interactive Limited
Registered Office: 50 Broadway - LONDON - SW1H 0RG - United Kingdom
TEL: +44(0)20 7096 1471 - EMAIL: info at daydream.co.uk - TWITTER: twitter.com/daydreamuk